03 — Performance consulting

Your site should be your best employee.

Core Web Vitals audits, SEO architecture, local search optimisation, and complete rebuilds. If your current site is slow, I'll tell you exactly why — then make it the fastest thing your customers have ever loaded.

A slow website isn't just an inconvenience. It's lost revenue, lower search rankings, and a first impression you can't undo. Google measures it. Users feel it. And the businesses that fix it first win.

I've spent a decade obsessing over load times, Core Web Vitals, and the invisible engineering that separates a 98-score site from a 54-score one. This service exists for businesses who want to know exactly what's wrong — and fix it properly.

What I audit

Every layer of your site's performance.

Core Web Vitals

LCP, INP, and CLS measured against real-user data. I'll show you exactly where your site is losing visitors before they've seen a single word.

Load waterfall analysis

Every resource your page loads — scripts, fonts, images, third-party embeds — mapped against time. Bottlenecks identified, prioritised, and explained in plain language.

JavaScript audit

Unused code, render-blocking scripts, and oversized bundles kill performance. I find them all and tell you precisely what to cut.

Image optimisation

Uncompressed images are the most common cause of slow sites. I'll assess formats, dimensions, lazy loading, and CDN usage.

SEO architecture

Title tags, meta descriptions, heading structure, canonical URLs, structured data, and sitemap hygiene — checked against current search engine requirements.

Local search visibility

Google Business Profile audit, local keyword gaps, citation consistency, and map pack positioning. Critical for businesses in Petawawa, Pembroke, and the Ottawa Valley.

Caching + delivery

Server response times, cache-control headers, CDN configuration, and TTFB. The infrastructure side of speed, not just the code.

Accessibility check

WCAG 2.1 AA scan — contrast ratios, keyboard navigation, ARIA labels, and screen reader compatibility. Accessibility issues are often performance issues in disguise.

Packages

Report or results — your call.

Speed Audit

$500

A comprehensive analysis of everything slowing your site down. You get a detailed report, a prioritised fix list, and a 30-minute walkthrough call to make sure you understand every recommendation.

Full Lighthouse report
Core Web Vitals analysis
Load waterfall breakdown
Prioritised fix list
SEO architecture review
30-min walkthrough call
Get started

Audit + Fix

$1,500

The audit, plus I do the work. You hand me access, I hand you back a fast site. Includes image optimisation, caching setup, script cleanup, and before/after performance comparison.

Everything in Speed Audit
Implementation of all fixes
Image optimisation
Caching + CDN setup
Before/after comparison report
1 month monitoring
Get started
When an audit isn't enough

Sometimes the fix is a rebuild.

Some sites are built on foundations that can't be optimised — page builders, overloaded WordPress installs, or platforms that add megabytes of overhead before you write a single line of content. When that's the case, I'll tell you plainly, and offer a rebuild on architecture that's fast by design.

A rebuild audit credit applies — the $500 you paid for the audit comes off the cost of a new site. You don't pay for the diagnosis twice.

Ready to see what's slowing you down?

See pricingBook an audit